Our Story


We are so inspired by the new generation of parents with their modern approach to parenthood, living just as much for themselves as they do for their family. They are changing the parenthood game, just like we want to change the LEGO storage bag game.”
-Rachel, Founder & Designer of HappyBag


Designed and inspired by today’s busy, multi-tasking parents, our brand is built from the concept that clean up should be made easy. As parents, we wish to spend more quality time with our family. We believe in bringing happiness to the kids and the parents, which is why we created this brand for you.